Cerrad Design Team

Enterprise from Poland

After many years of presence on the Polish and international markets, Cerrad, a Polish gres and clinker tile manufacturer, leads the ranks as one of the most dynamically developing production companies in Europe.

Consistent attainment of strategies and investment in modern technologies allowed the manufacturer to realize ambitious projects and establish an innovative path for the company. Over the years, Cerrad created a refined tile portfolio with unparalleled designs, wide colour palettes, excellent technical parameters, many assorted formats and surface finish types (polished, matt, lappato, satin) that cater to the highest standards – both in terms of design as well as quality.
Thanks to the completion of a third, fully automated production plant in Starachowice in 2018, along with the state-of-the-art LAMGEA production line, Cerad became one of the most advanced ceramic tile production companies in the world. The manufacturer product portfolio includes large format tiles with the unique 280 x 120 cm and 20 x 240 cm dimensions. The catalogue now also includes a line of innovative 6 mm thick tiles and v-shape treads. In 2019 Cerrad became the strategic investor of companies Ceramika Nowa Gala and Ceramika Gres. The perfectly complimenting product portfolios of all three brands and the increased production capacity to 22 mln m2 furthered the development of an even wider, more innovative product portfolio, that serves the needs of our clients in considerable ways.

The high quality of the products offered is confirmed by attestations, certificates and various awards granted to the best manufacturers in the industry.

A consistent and well thought out strategy opens up new markets for the company each day, both Polish and global wise. Cerrad tile collections gained client recognition from over 50 countries worldwide. Each year, the product portfolio is also presented at the most important international trade fairs of the industry such as Cersaie, Coverings, Cevisama, BAU and Eurobaustoff.


Design Achievements

Professional achievements and recognition in design excellence

5

Total Awards

2

Years Active

2

Categories

6,059

Total Score

Medal Distribution
Award Level Count
Platinum 0
Gold 2
Silver 2
Bronze 1
Iron 0
First Award: April 23, 2021
Latest Award: April 20, 2023
Award Density: 2.5 awards per year
Award Distribution

Category Analysis & Specialization

Professional focus areas and expertise distribution

Design Categories
Category Awards Domain Focus Level
Building Materials and Construction Components Design 4 Industrial Maestro
Interior Space and Exhibition Design 1 Architectural Professional
Industrial
4
80.0%
Architectural
1
20.0%
Category Diversity
2

Unique Categories

Focus Index
6,800

Specialization Level

Primary Domain
Industrial

Main Focus Area

Domain Distribution
Category Distribution

Career Progression

Professional journey and achievement timeline

Career Milestones
Career Start:
April 2021
Latest Achievement:
April 2023
Active Period:
2 years
Total Awards:
5 recognitions
Dominant Domain:
Industrial
4+ awards
Primary Category:
Building Materials and Construction Components Design
4+ awards
Achievement Rate

2.5

Awards per Year

1

Platinum/Gold per Year

Career Phase
Virtuoso Level
55%
Gold Awards
2
40%
Silver Awards
2
40%
Bronze Awards
1
20%

Notable Achievements

Featured designs and significant recognitions

Featured Designs
Year Design Category Recognition Client
2022 Brazilian Quartzite
Brazilian Quartzite: elegant, classy and stylish. Patterns and tonality ideally reflect the look of ...
Building Materials and Construction Components Design Gold Cerrad
2020 Marquina Gold
Marquina gold will make any interior elegant and stylish. It’s a suggestion for enthusiasts of chi...
Building Materials and Construction Components Design Gold Cerrad
2022 Marmo
Marmo: elegant and unique. The black and white combo fits in with minimalism or graphic trends. Pair...
Building Materials and Construction Components Design Silver Cerrad
2020 Vshape Mattina
Vshape tiles are a combination of the strong points provided by wood with a practical nature of ston...
Building Materials and Construction Components Design Silver Cerrad
2022 Powerful Design
The exhibition area with an area of 315 m2 has been designed for the presentation of ceramic tiles. ...
Interior Space and Exhibition Design Bronze Cerrad

5

Top Tier Awards

A' Design Award Recognitions

1

Unique Clients

Different Organizations Served

2

Design Categories

Areas of Excellence


Competitive Position

Performance analysis and peer comparison

Global Standing
#122

Global Rank

98.9%

Percentile

Top 1.1%
National Standing in Poland
#1

National Rank

94

Total Designers

Top 1.1%
Average Score
1,207
Above Average
Peers Ahead
22
Competitors
Peers Behind
675
Following

Design Expertise

Specialization analysis and innovation metrics

Design Domains
Industrial 4 awards (80%)
Architectural 1 awards (20%)
Developing Expertise
  • Building Materials and Construction Components Design 4
2
Category Diversity

Unique design categories

0
Expertise Depth

Advanced & mastered categories

2.5
Achievement Rate

Awards per active year


Achievement Timeline

Professional milestones and recognition history

Recognition History
Year Total Distribution
2020 2
1
1
2022 3
1
1
1
Platinum
Gold
Silver
Bronze
Iron
Total Achievements
5

Career total recognitions

Years of Excellence
2

Active years in design

Most Prolific Year
3

2022

Professional Journey
2020
2022

Design Impact

Client portfolio and sector influence

Client Portfolio
Client Projects Awards Categories
Cerrad 5 G 2 S 2 B 1 2 categories
Total Clients
1

Organizations served

Repeat Clients
1

Multiple project clients

Avg. Projects
5

Projects per client

Client Industry Distribution
Building Materials and Construction Components Design
1 clients, 5 projects
Interior Space and Exhibition Design
1 clients, 5 projects

Performance Benchmarks

Statistical analysis and performance indicators

Statistical Position
98.9th Percentile
Z-Score: 2.93

6,059

Cerrad Design Team Score
Above Average

804

Population Mean
Average Score

400

Population Median
Middle Score
Performance Distribution
Supreme Elite (25,600+ points)
4 designers (0%)
Legendary Elite (12,800+ points)
23 designers (0.2%)
Elite (6,400+ points)
81 designers (0.7%)
Virtuoso (3,200+ points)
301 designers (2.8%)
▼ You
Maestro (1,600+ points)
998 designers (9.1%)
Advanced (800+ points)
1700 designers (15.6%)
Established (400+ points)
2671 designers (24.5%)
Professional (1+ points)
5145 designers (47.1%)
Relative Position
Top 1.1%

Global ranking position

Performance Level
Above Average

Relative to population mean

Statistical Significance
Significant

Based on standard deviation


Strategic Insights

Opportunities and recommendations for continued growth

Core Strengths
Building Materials and Construction Components Design

Industrial

Developing Level
4 achievements
Interior Space and Exhibition Design

Architectural

Developing Level
1 achievements
Growth Opportunities
Emerging Expertise
Building Materials and Construction Components Design
Industrial
4 projects
Interior Space and Exhibition Design
Architectural
1 projects
Related Opportunities
Furniture Design
Industrial
New Domain
Lighting Products and Fixtures Design
Industrial
New Domain
Toys, Games and Hobby Products Design
Industrial
New Domain
Portfolio Diversification

Consider expanding into new design categories to broaden expertise

Strategic Priority
Expertise Development

Focus on strengthening emerging categories to achieve advanced status

Strategic Priority
Domain Leadership

Build upon existing strengths to establish domain leadership

Strategic Priority


Media & Professional Inquiries

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Media Kit

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Interview Requests

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Professional Network

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2

Years of Excellence

5

Design Awards

2

Design Categories

#122

Global Ranking


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