Mark Boey

Agency from Australia

Mark is an internationally recognised Creative Director, recent awards include the World’s Top 17th Designer (A’ Design Awards 2021) and Experiential and Immersive Platinum award winner at Muse Creative Awards (NYC 2021)

With over 20 years of experience in research-driven design, combining rationale into the brand story, creating a meaning behind every moment and elevating this with emotive animation that gets your audience feeling ‘something’ and is unforgettable.

Mark has delivered 100+ media and interactive experiences and successfully executed multi-million dollar projects for global brands, cultural festivals and governmental organisations across four continents.
With a client base spanning across four continents and including over 30 brands, Mark holds invaluable experience leading massive multi-million dollar projects.

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Design Achievements

Professional achievements and recognition in design excellence

2

Total Awards

1

Years Active

2

Categories

1,224

Total Score

Medal Distribution
Award Level Count
Platinum 0
Gold 1
Silver 0
Bronze 1
Iron 0
First Award: April 23, 2020
Latest Award: April 23, 2020
Award Density: 2.0 awards per year
Award Distribution

Category Analysis & Specialization

Professional focus areas and expertise distribution

Design Categories
Category Awards Domain Focus Level
Movie, Video and Animation Design 1 Communication Professional
Advertising, Marketing and Communication Design 1 Communication Professional
Communication
2
100.0%
Category Diversity
2

Unique Categories

Focus Index
5,000

Specialization Level

Primary Domain
Communication

Main Focus Area

Domain Distribution
Category Distribution

Career Progression

Professional journey and achievement timeline

Career Milestones
Career Start:
April 2020
Latest Achievement:
April 2020
Active Period:
1 years
Total Awards:
2 recognitions
Dominant Domain:
Communication
2+ awards
Primary Category:
Movie, Video and Animation Design
1+ awards
Achievement Rate

2

Awards per Year

1

Platinum/Gold per Year

Career Phase
Advanced Level
30%
Gold Awards
1
50%
Bronze Awards
1
50%

Notable Achievements

Featured designs and significant recognitions

Featured Designs
Year Design Category Recognition Client
2019 Electric Meets Reality
MG interactive AR projection sculpture, inside a car dealership. Untitled Studios created a playful,... 		Advertising, Marketing and Communication Design Gold MG Motors Australia
2019 The Mysterious Pearl
Guests are transported into a state of the art 4D animation that, along with surprising sensory elem... 		Movie, Video and Animation Design Bronze Shanghai Haichang Ocean Park

2

Top Tier Awards

A' Design Award Recognitions

2

Unique Clients

Different Organizations Served

2

Design Categories

Areas of Excellence

Competitive Position

Performance analysis and peer comparison

Global Standing
#2,007

Global Rank

81.6%

Percentile

Top 18.4%
National Standing in Australia
#7

National Rank

112

Total Designers

Top 6.2%
Average Score
1,311
Building Momentum
Peers Ahead
647
Competitors
Peers Behind
1,389
Following

Design Expertise

Specialization analysis and innovation metrics

Design Domains
Communication 2 awards (100%)
2
Category Diversity

Unique design categories

0
Expertise Depth

Advanced & mastered categories

2
Achievement Rate

Awards per active year

Achievement Timeline

Professional milestones and recognition history

Recognition History
Year Total Distribution
2019 2
1
1
Platinum
Gold
Silver
Bronze
Iron
Total Achievements
2

Career total recognitions

Years of Excellence
1

Active years in design

Most Prolific Year
2

2019

Professional Journey
2019

Design Impact

Client portfolio and sector influence

Client Portfolio
Client Projects Awards Categories
MG Motors Australia 1 G 1 1 categories
Shanghai Haichang Ocean Park 1 B 1 1 categories
Total Clients
2

Organizations served

Repeat Clients
0

Multiple project clients

Avg. Projects
1

Projects per client

Client Industry Distribution
Advertising, Marketing and Communication Design
1 clients, 1 projects
Movie, Video and Animation Design
1 clients, 1 projects

Performance Benchmarks

Statistical analysis and performance indicators

Statistical Position
81.5th Percentile
Z-Score: 0.23

1,224

Mark Boey Score
Above Average

804

Population Mean
Average Score

400

Population Median
Middle Score
Performance Distribution
Supreme Elite (25,600+ points)
4 designers (0%)
Legendary Elite (12,800+ points)
23 designers (0.2%)
Elite (6,400+ points)
81 designers (0.7%)
Virtuoso (3,200+ points)
301 designers (2.8%)
Maestro (1,600+ points)
998 designers (9.1%)
Advanced (800+ points)
1700 designers (15.6%)
▼ You
Established (400+ points)
2671 designers (24.5%)
Professional (1+ points)
5146 designers (47.1%)
Relative Position
Top 18.5%

Global ranking position

Performance Level
Above Average

Relative to population mean

Statistical Significance
Normal Range

Based on standard deviation

Strategic Insights

Opportunities and recommendations for continued growth

Core Strengths
Movie, Video and Animation Design

Communication

Developing Level
1 achievements
Advertising, Marketing and Communication Design

Communication

Developing Level
1 achievements
Growth Opportunities
Emerging Expertise
Movie, Video and Animation Design
Communication
1 projects
Advertising, Marketing and Communication Design
Communication
1 projects
Related Opportunities
Packaging Design
Communication
New Domain
Interface, Interaction and User Experience Design
Communication
New Domain
Graphics, Illustration and Visual Communication Design
Communication
New Domain
Portfolio Diversification

Consider expanding into new design categories to broaden expertise

Strategic Priority
Expertise Development

Focus on strengthening emerging categories to achieve advanced status

Strategic Priority
Domain Leadership

Build upon existing strengths to establish domain leadership

Strategic Priority

Media & Professional Inquiries

Connect with Mark Boey

Media Kit

Access high-resolution images, press releases, and comprehensive portfolio information for media coverage.

Download Media Kit

Interview Requests

Schedule interviews or request expert commentary on design, innovation, and industry trends.

Request Interview

Professional Network

Connect professionally for collaborations, speaking engagements, and industry events.

Connect Now

1

Years of Excellence

2

Design Awards

2

Design Categories

#2,007

Global Ranking

Additional Resources for Journalists

Design Newsroom and Press Kits Electronic Press Releases and Design News Wire A' Design Award Designer Interviews

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