Beck Storer

Professional from Australia

Beck is the founder of The Cutaway - a creative studio that explores cultural storytelling in the public space to connect people to places and craft messages of meaning and value.

Combining her love for design, technology and craft, her work challenges the curious and presents visual stories in the public space that are compelling and memorable.

Her career spans over 20 years in the communication design industry, with her work being peer reviewed receiving numerous international awards. Her projects are vast, applying her sharp creativity through a wide range of disciplines including brand strategy, art direction and public art activations.

A driver for challenging the way we see design and it’s role in our world, she shares everything she knows as a leader in industry led design education and has lectured and developed post graduate design courses in the Australian academic environment.

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Design Achievements

Professional achievements and recognition in design excellence

6

Total Awards

3

Years Active

4

Categories

2,373

Total Score

Medal Distribution
Award Level Count
Platinum 0
Gold 1
Silver 4
Bronze 0
Iron 1
First Award: April 19, 2017
Latest Award: April 22, 2022
Award Density: 2.0 awards per year
Award Distribution

Category Analysis & Specialization

Professional focus areas and expertise distribution

Design Categories
Category Awards Domain Focus Level
Graphics, Illustration and Visual Communication Design 2 Communication Professional
Fine Arts and Art Installation Design 2 Communication Professional
Event and Happening Design 1 Service Professional
Advertising, Marketing and Communication Design 1 Communication Professional
Communication
5
83.3%
Service
1
16.7%
Category Diversity
4

Unique Categories

Focus Index
2,778

Specialization Level

Primary Domain
Communication

Main Focus Area

Domain Distribution
Category Distribution

Career Progression

Professional journey and achievement timeline

Career Milestones
Career Start:
April 2017
Latest Achievement:
April 2022
Active Period:
3 years
Total Awards:
6 recognitions
Dominant Domain:
Communication
5+ awards
Primary Category:
Graphics, Illustration and Visual Communication Design
2+ awards
Achievement Rate

2

Awards per Year

0.3

Platinum/Gold per Year

Career Phase
Maestro Level
40%
Gold Awards
1
16.7%
Silver Awards
4
66.7%
Iron Awards
1
16.7%

Notable Achievements

Featured designs and significant recognitions

Featured Designs
Year Design Category Recognition Client
2021 The River Runs Through
The River Runs Through is a dynamic art installation which explores the rich narrative of the water ... 		Graphics, Illustration and Visual Communication Design Silver Merbein Arts Group

6

Top Tier Awards

A' Design Award Recognitions

1

Unique Clients

Different Organizations Served

4

Design Categories

Areas of Excellence

Competitive Position

Performance analysis and peer comparison

Global Standing
#698

Global Rank

93.6%

Percentile

Top 6.4%
National Standing in Australia
#3

National Rank

111

Total Designers

Top 2.7%
Average Score
765
Above Average
Peers Ahead
265
Competitors
Peers Behind
4,539
Following

Design Expertise

Specialization analysis and innovation metrics

Design Domains
Communication 5 awards (83.3%)
Service 1 awards (16.7%)
Developing Expertise
  • Graphics, Illustration and Visual Communication Design 2
  • Fine Arts and Art Installation Design 2
4
Category Diversity

Unique design categories

0
Expertise Depth

Advanced & mastered categories

2
Achievement Rate

Awards per active year

Achievement Timeline

Professional milestones and recognition history

Recognition History
Year Total Distribution
2021 1
1
Platinum
Gold
Silver
Bronze
Iron
Total Achievements
1

Career total recognitions

Years of Excellence
1

Active years in design

Most Prolific Year
1

2021

Professional Journey
2021

Design Impact

Client portfolio and sector influence

Client Portfolio
Client Projects Awards Categories
Merbein Arts Group 1 S 1 1 categories
Total Clients
1

Organizations served

Repeat Clients
0

Multiple project clients

Avg. Projects
1

Projects per client

Client Industry Distribution
Graphics, Illustration and Visual Communication Design
1 clients, 1 projects

Performance Benchmarks

Statistical analysis and performance indicators

Statistical Position
93.6th Percentile
Z-Score: 0.88

2,373

Beck Storer Score
Above Average

804

Population Mean
Average Score

400

Population Median
Middle Score
Performance Distribution
Supreme Elite (25,600+ points)
4 designers (0%)
Legendary Elite (12,800+ points)
23 designers (0.2%)
Elite (6,400+ points)
81 designers (0.7%)
Virtuoso (3,200+ points)
301 designers (2.8%)
Maestro (1,600+ points)
998 designers (9.1%)
▼ You
Advanced (800+ points)
1700 designers (15.6%)
Established (400+ points)
2671 designers (24.5%)
Professional (1+ points)
5145 designers (47.1%)
Relative Position
Top 6.4%

Global ranking position

Performance Level
Above Average

Relative to population mean

Statistical Significance
Normal Range

Based on standard deviation

Strategic Insights

Opportunities and recommendations for continued growth

Core Strengths
Graphics, Illustration and Visual Communication Design

Communication

Developing Level
2 achievements
Fine Arts and Art Installation Design

Communication

Developing Level
2 achievements
Event and Happening Design

Service

Developing Level
1 achievements
Growth Opportunities
Emerging Expertise
Graphics, Illustration and Visual Communication Design
Communication
2 projects
Fine Arts and Art Installation Design
Communication
2 projects
Event and Happening Design
Service
1 projects
Related Opportunities
Packaging Design
Communication
New Domain
Interface, Interaction and User Experience Design
Communication
New Domain
Computer Graphics, 3D Modeling, Texturing, and Rendering Design
Communication
New Domain
Portfolio Diversification

Consider expanding into new design categories to broaden expertise

Strategic Priority
Expertise Development

Focus on strengthening emerging categories to achieve advanced status

Strategic Priority
Domain Leadership

Build upon existing strengths to establish domain leadership

Strategic Priority

Media & Professional Inquiries

Connect with Beck Storer

Media Kit

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Download Media Kit

Interview Requests

Schedule interviews or request expert commentary on design, innovation, and industry trends.

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Professional Network

Connect professionally for collaborations, speaking engagements, and industry events.

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3

Years of Excellence

6

Design Awards

4

Design Categories

#698

Global Ranking

Additional Resources for Journalists

Design Newsroom and Press Kits Electronic Press Releases and Design News Wire A' Design Award Designer Interviews

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