Nicola Zanetti

Agency from Italy

Segno Inverso is an Italian research, strategy, innovation, and design firm with a 10-year experience professionals. The team consists of accomplished international freelance strategists, designers, researchers, engineers and business professionals who work collaboratively, synergistically and effectively. The team can achieve highly specialized results thanks to abilities of single freelance that we hire on specific brief. We think it is the teamwork with a good supervision that permits to achieve highest results. Moreover they think a flexible organization can be succesfull between the need of a good design and the budget limits. The purpose of their activity is offering a complete range of services from product design to brand communication, thanks to different experiences and skills.

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Design Achievements

Professional achievements and recognition in design excellence

9

Total Awards

5

Years Active

3

Categories

4,789

Total Score

Medal Distribution
Award Level Count
Platinum 0
Gold 0
Silver 6
Bronze 1
Iron 2
First Award: April 26, 2014
Latest Award: April 18, 2025
Award Density: 1.8 awards per year
Award Distribution

Category Analysis & Specialization

Professional focus areas and expertise distribution

Design Categories
Category Awards Domain Focus Level
Home Appliances Design 7 Industrial Virtuoso
Hardware, Power and Hand Tools Design 1 Industrial Professional
Security, Safety and Surveillance Products Design 1 Industrial Professional
Industrial
9
100.0%
Category Diversity
3

Unique Categories

Focus Index
6,296

Specialization Level

Primary Domain
Industrial

Main Focus Area

Domain Distribution
Category Distribution

Career Progression

Professional journey and achievement timeline

Career Milestones
Career Start:
April 2014
Latest Achievement:
April 2025
Active Period:
5 years
Total Awards:
9 recognitions
Dominant Domain:
Industrial
9+ awards
Primary Category:
Home Appliances Design
7+ awards
Achievement Rate

1.8

Awards per Year

0

Platinum/Gold per Year

Career Phase
Virtuoso Level
55%
Silver Awards
6
66.7%
Bronze Awards
1
11.1%
Iron Awards
2
22.2%

Notable Achievements

Featured designs and significant recognitions

Featured Designs
Year Design Category Recognition Client
2024 Kalerm Model Z
Model Z is a fully automatic coffee machine that shows an unconventional design that breaks away fro... 		Home Appliances Design Silver Segno Inverso
2022 Wsd
The design is a specialty coffee machine for drip coffee. It has an automated movement of the parts ... 		Home Appliances Design Silver Segnoinverso
2022 AF007
Af007 wants to give a new level of precision and quality to your coffee brewing. The design follows ... 		Home Appliances Design Silver Jiangsu Amalfi Machinery Equipment CO., LTD
2019 G2 Face Recognition
high quality of materials and simplicity of design make this security face recognition device fancy,... 		Security, Safety and Surveillance Products Design Silver T&D technology Shanghai co Ltd
2019 Shine
Atomization technology used to spray at teh best without drops , best tooling to make every single d... 		Hardware, Power and Hand Tools Design Bronze T&D Shanghai
2022 GM 11A
GM11A is a multi-capsule coffee machine, compatible with ground coffee as well. Mainly intended for ... 		Home Appliances Design Iron Segnoinverso
2019 YD 32
Ultrasonic technology vaporize the water and the essential oils in order to create a mist in the air... 		Home Appliances Design Iron T&D Shanghai

9

Top Tier Awards

A' Design Award Recognitions

5

Unique Clients

Different Organizations Served

3

Design Categories

Areas of Excellence

Competitive Position

Performance analysis and peer comparison

Global Standing
#181

Global Rank

98.5%

Percentile

Top 1.5%
National Standing in Italy
#4

National Rank

392

Total Designers

Top 1.0%
Average Score
1,117
Above Average
Peers Ahead
65
Competitors
Peers Behind
2,195
Following

Design Expertise

Specialization analysis and innovation metrics

Design Domains
Industrial 9 awards (100%)
Advanced Proficiency
  • Home Appliances Design 7
3
Category Diversity

Unique design categories

1
Expertise Depth

Advanced & mastered categories

1.8
Achievement Rate

Awards per active year

Achievement Timeline

Professional milestones and recognition history

Recognition History
Year Total Distribution
2019 3
1
1
1
2022 3
2
1
2024 1
1
Platinum
Gold
Silver
Bronze
Iron
Total Achievements
7

Career total recognitions

Years of Excellence
3

Active years in design

Most Prolific Year
3

2019

Professional Journey
2019
2022
2024

Design Impact

Client portfolio and sector influence

Client Portfolio
Client Projects Awards Categories
Segnoinverso 2 S 1 I 1 1 categories
T&D Shanghai 2 B 1 I 1 2 categories
Segno Inverso 1 S 1 1 categories
Jiangsu Amalfi Machinery Equipment CO., LTD 1 S 1 1 categories
T&D technology Shanghai co Ltd 1 S 1 1 categories
Total Clients
5

Organizations served

Repeat Clients
2

Multiple project clients

Avg. Projects
1.4

Projects per client

Client Industry Distribution
Home Appliances Design
4 clients, 6 projects
Hardware, Power and Hand Tools Design
1 clients, 2 projects
Security, Safety and Surveillance Products Design
1 clients, 1 projects

Performance Benchmarks

Statistical analysis and performance indicators

Statistical Position
98.5th Percentile
Z-Score: 2.39

4,789

Nicola Zanetti Score
Above Average

723

Population Mean
Average Score

324

Population Median
Middle Score
Performance Distribution
Supreme Elite (25,600+ points)
6 designers (0.1%)
Legendary Elite (12,800+ points)
21 designers (0.2%)
Elite (6,400+ points)
73 designers (0.6%)
Virtuoso (3,200+ points)
316 designers (2.6%)
▼ You
Maestro (1,600+ points)
1013 designers (8.5%)
Advanced (800+ points)
1569 designers (13.2%)
Established (400+ points)
2530 designers (21.2%)
Professional (1+ points)
6397 designers (53.6%)
Relative Position
Top 1.5%

Global ranking position

Performance Level
Above Average

Relative to population mean

Statistical Significance
Significant

Based on standard deviation

Strategic Insights

Opportunities and recommendations for continued growth

Core Strengths
Home Appliances Design

Industrial

Advanced Level
7 achievements
Hardware, Power and Hand Tools Design

Industrial

Developing Level
1 achievements
Security, Safety and Surveillance Products Design

Industrial

Developing Level
1 achievements
Growth Opportunities
Emerging Expertise
Hardware, Power and Hand Tools Design
Industrial
1 projects
Security, Safety and Surveillance Products Design
Industrial
1 projects
Related Opportunities
Furniture Design
Industrial
New Domain
Lighting Products and Fixtures Design
Industrial
New Domain
Toys, Games and Hobby Products Design
Industrial
New Domain
Portfolio Diversification

Consider expanding into new design categories to broaden expertise

Strategic Priority
Expertise Development

Focus on strengthening emerging categories to achieve advanced status

Strategic Priority
Domain Leadership

Build upon existing strengths to establish domain leadership

Strategic Priority

Media & Professional Inquiries

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Media Kit

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5

Years of Excellence

9

Design Awards

3

Design Categories

#181

Global Ranking

Additional Resources for Journalists

Design Newsroom and Press Kits Electronic Press Releases and Design News Wire A' Design Award Designer Interviews

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